Lyft Trade Show Projection
Lyft for Business
A projection solution with easy setup and maximum portability to re-create the Lyft Amp device on a large scale.
In 2019, Lyft introduced a new device for their drivers' vehicles called the Lyft Amp. The device had animated colors behind with Lyft's recognizable logo on the front, and the new LED-style animation on the back. I was tasked with creating a digital version of the amp that could be projected onto large screens to mimic the amp at trade shows.Visitors to the shows were able to have a customized message added by brand ambassadors to the video loop.
Lyft’s new Amp device for drivers adds an additional level of personalization to each ride. The front is the same branded light and logo people know. The back, however, is a new area for messaging, including custom animations for drop off, pick up, and ride complete. Drivers can also add a custom message to greet passengers as the enter the vehicle.
- Socket Servers,
- Unity Development,